SEO ANALYST / PROGRAMMER

Lincoln

A Practical Thinker With Extensive LAN, WAN, Hardware, Software Experience Able to Work Cross-Functionally Within a Customer Focused, Multi-Site Environment, Initiating and Maintaining the Delivery of IT Services and Technology Projects. Personable, analytical, and fully-qualified IT Technician / Graphic & Web Designer with vast experience that covers customer liaison, design, testing to successful implementation within budget, scope, timescales and process limitations Highly articulate, confident and persuasive team-worker, able to motivate and communicate to achieve exceptional business performance Dependable and reliable in supporting and enabling team effort to produce genuine long-term sustainable development Proven ability in the use of advanced SEO tools, techniques and analysis to help clients attain high ranking SERP positions Fully au-fait with copyright and related rights in regard to creative commons licenses and public domain repositories of images. NOTABLE CAREER HIGHLIGHTS • Single-handedly responsible for building sustainable traffic and SEO in regard to the Aerotoxic Association Ltd., London by bolstering the website analysis, keyword research, competitor analysis, on-page optimisation, off-page optimisation, directory submission, social media marketing, and search engine position reporting. My campaign has been recognised by Private Eye, The Economist, BBC News, The Guardian, Daily Mail, ITV's Exposure programme (July ’15) as well as the Security Service (MI5). Social media marketing also covered via all 3rd party multi-platforms including Snapchat / Facebook / Twitter / Vine / Tumblr, etc. • Utilised manipulation using HTML for search engine indexing as part of the design phase for Aberdeen Asset Managers Ltd. as well as adding relevance for headings and opportunities for embedding links and other optimization techniques. This significantly enhanced the company’s ability to attract private investors. • Twice managed bug testing software to alleviate council MySQL server related issues within Essex County Council’s Adult Services department, something which was certainly appreciated due to the fact that it was done outside of my primary role. • Successfully architected / managed file transference, granular security controls and monitor status between computers used by Social Workers within Lincolnshire County Council, literally saving them tens of thousands of pounds per annum. • I single-handedly built the presence of the 'Wallander UK' brand on social platforms and building engagement with fans through creating and sharing engaging content via Yellow Bird Films / Left Bank Pictures [2008+].

Key Skills
  • SEO
  • Programming
  • Analysis

Work Experience

TECHNICAL SEO ACCOUNT DIRECTOR

SW1-Radio6 months

Recruited to assess 3x client websites and develop prioritized architectural, technical, and content recommendations and SEO roadmaps for those clients. The role also includes defining and implementing channels and jobs, assigning and measuring key metrics, crating robust keyword maps, checking for funnel bottlenecks/ bolstering brand awareness opportunities via the Facebook ad display algorithm, etc.


MS DYNAMICS / SEO CUSTOM RELATIONS MANAGER

Orcapod Consulting Services2 months

I was responsible for defining process to improve the online customer experience for a small property development company in India. The role included implementation and support of the online/offline CRM modules (Sales, Service and Marketing) as well as handling all and Digital Marketing automation.


ONLINE WEB / SEO ANALYST

Mass Appeal Records3 months

Recruited to strategy and foster a US-based independent record label by creating a splash page, advise on how to boost traffic and improve search rankings through SEO, content optimization, analysis of conversion rates, etc., as well as website tagging and building emails in Campaign monitor, MailChimp, etc.


TECHNICAL SEO ACCOUNT DIRECTOR

Anicca Digital Ltd1 month

Recruited to assess 3x client websites and develop prioritized architectural, technical, and content recommendations and SEO roadmaps for those clients. I also advised Anicca on SEO-aligned technical auditing / software.


DIGITAL MARKETING SENIOR / SEO SPECIALIST

Keystream Technology4 months

Contracted to run the NHS’ Health Informatics Service SEO operations, incl. HTML / CSS coding via WordPress / Joomla! programming and all technical / conventional SEO as well developing presentations, Board papers, expense reconciliations, planning of Sharepoint solutions.


WEB DEVELOPER / SEO STRATEGIST / LAN / WAN SUPPORT

Aqualicity Ltd2 Years

Recruited for general IT assistance, primarily SEO-related in the organic (not paid for) search engine listings to increase awareness and drive visits to the primary site. Tasks include managing SEO rankings, traffic volumes, visitor behaviour, assisting with inbound links / social media interactions, creating new content, assisting with Panda and Penguin algorithm updates, etc. I also built numerous web parts / apps within SharePoint 2013.


SEO STATEGIST / WEB MARKETER

Self-Employed12 months

I work as a freelance SEO Analyst to provide a fresh perspective to any company's SEO / social media strategy. My optimization strategy has seen a marked rise in website enquiries from the following clients: Bonsai Films, Debenhams UK, Firecracker Films UK, Minuteman Press, Aerotoxic Association, Sitestag DNS, Hi-Sim Studios, Baillie Gifford & Co., Yellow Bird Films (Sweden), Aberdeen Asset Managers Ltd., Infosys (India), UK Forks Rent Telehandlers, Fidelity International, Polsteel Ltd. Fabricate RSJs London, Umbravilia Marquee Hire Leicestershire. Developed various WordPress / Joomla! websites and content plans as part of the role.


SEO STATEGIST / WEB MARKETER

Emotio Design Group12 months

Placed on assignment to run their SEO operations on a day to day basis - setting up Google analytics, optimizing web pages, developing content and back links, building web parts / apps within SharePoint 2013, submitting regular updates of their social media content catalog to search engines, etc.


IT CONSULTANT / ENGINEER

GCI COM6 months

I made technical recommendations for all GCI COM clients for solutions to protect their IT infrastructure. Provided professional, thorough, and timely user support including resolving desktop, laptop, IP telephony, EFM, mobile device, printers, and other hardware and networking issues both in site and remotely for different locations in the UK/abroad. I administered Trunk Card resets, ‘Rectel’ phone systems and Radius set ups. Coordinating specific IT projects with engineers countrywide. I was responsible for patching of network and phones and basic network hardware upkeep, as well as providing systems orientation for new users in the IT environment.


DATABASE PROCESSOR / CODER

Lincolnshire County Council2 months

Testing / managing data processing scripts and applications used for running ‘Synergy’ software. Ensuring all data sources were collected correctly, data entry, testing and auditing.


HEAD OF SYSTEMS CO-ORDINATION

Lincolnshire County Council6 months

Analysing and resolving Oracle / SQL / MySQL queries and problems. I technically acted as an Application Support Engineer as well as a Technical Overseer for a small team, providing the highest levels of customer assistance to LCC / external clients.


IT TECHNICAL ANALYST / PROGRAMMER

Mouchel Business Services3.5 Years

1st & 2nd Line IT Support environment skills, applying Windows 2003 knowledge, Exchange 2003 support skills, Microsoft Office 2003 and networking (TCP / IP), data manipulation skills, i.e. Excel / Access, Windows 2000 / Exchange as well as SQL Server / VBScript manipulation. Maintained / supported desktops, servers, deployed systems internally and externally for clients.


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